At Your Service: Moving Pictures

Skye Mayring

05/01/2008

Digital artist Arjuna Noor loves a good mood swing. "I’m creating a space to trigger different mood responses. My art suffuses the space with an array of colors and light," explains Noor, whose Moodspace installations incorporate eight custom-designed LED light shows. "You feel the psychosomatic impact generated from the interaction of light and art because it’s done so consciously."

His designs—which grace the walls of multimillion-dollar contemporary homes in cities like Houston, Miami and Newport Beach, Calif., as well as the suites at the Ritz-Carlton Key Biscayne—begin with luminous, reimagined photographs, printed in up to 20 layers of museum-quality archival inks on materials such as tile, canvas and frosted acrylic. For each work, Noor programs a high-intensity LED light system to strike particular layers of the print, creating an elusive narrative of vanishing and reappearing faces, geometric patterns and abstract shapes.

"When clients commission a piece, I create a visual board of that person," Noor explains. "I’ll ask, ‘Where do you see yourself in five years? Where do you feel free, happy, creative, inspired?’ The full result is a very personalized piece."

In addition to commissioned works, the fully customizable installations are available in limited editions of five or as digital originals (the collector receives a letter of authenticity and the destroyed DVD that contained the original file).

"We are always trying to alter our moods," says Noor. "This is just a different way of
doing it."

Moodspace, 424.644.5030, www.moodspace.com