Smart & Wired: Virtual Realty
November 1, 2007
"A 360-degree virtual tour gives you a total view of specific rooms—not just a limited area, as a flat photo would," says Sue Aguirre, a managing partner with Imagemaker360, based in British Columbia. "You can shoot areas like the kitchen and the bathrooms, which are important for people to see. And you can show the grounds beautifully." Imagemaker360 has a special process of capturing a home’s surroundings through a window, virtually eliminating an overexposed, "blown-out" look, so you can effectively show off a pool, spa area or an especially breathtaking view.
The next step in virtual real estate may boost sales even more. Later this year Obeo is adding a feature that will let people alter colors, textures and materials in a photograph with the click of a mouse. "If a home buyer doesn’t like the countertops, they can change them to granite. They can virtually remodel," Nicholas says. "They will be able to better visualize living in your home."
iLOOKAbout, www.ilookabout.com
Imagemaker360, www.imagemaker360.com
iPix, www.ipix.com
Obeo, www.obeo.com
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